Castanum Ventures Brand Identity
Castanum Ventures, a Cheltenham-based property and land development company, appointed Mint + Mabel to design a complete brand identity, featuring the logo, brand patterns, and stationery suite.
Deliverables
Branding design | Letter head design | Email footer design | Logo design | Brand guidelines
The brief for this project was to develop a clean, modern, and high-end brand identity for Castanum Ventures, reflecting the company’s expertise and professionalism within the property and land services sector.
Taking inspiration from the structure and precision associated with property development, we designed a distinctive brand mark built from geometric shapes and structured lines that form a subtle yet striking letter ‘C’.
To complement the logo, we created a refined colour palette and pattern inspired by natural landscapes. The pattern and colours evoke a sense of connection to the land, tying back to the company’s property and land-based services while maintaining a sophisticated, modern aesthetic.
The brief
The earthy colour palette, inspired by the company’s land services, offers both warm and vibrant tones that helps the brand feel both approachable and professional.
